Using your customer data we can provide marketing advice and advertising which is targeted specifically at your customer demographic. Admast have teamed up with leading suppliers throughout the marketing industry and developed in-house software which enables us to scientifically identify and run targeted marketing for our clients. We also run facebook marketing campaigns across a number of different industry sectors for clients.
Example
Say you have a store based in Newcastle (NE2 1DJ).
Then, based on your customer data (addresses and spend), we can provide a breakdown of where you should be advertising.
Below we can see that NE3 1 is only 4.10 mins drive away from your store, you have had 101 customers from that postcode and there are 2.05 times the national average of your type of customer in this sector. Whereas in NE39 3, 14.40 mins away, you have only had 3 customers and there is only 0.4 times the national average of your type of customer.
Therefore we want to advertise in NE3 1 but not NE39 3.
| Postal Sector | Drivetime | No Of Current Customers | Your Type Of Customers |
|---|---|---|---|
| NE3 1 | 4.10 | 101 | 2.05 x National Average |
| NE39 3 | 14.40 | 3 | 0.40 x National Average |
Using this information we can organise leaflet distributions, reserve relevant outdoor sites, select the best publications for your demographic, ensure your Google Adwords campaigns are targeted at these areas and that your SEO is maximised. On top of this, using your current contact database, we can organise email campaigns and direct mail to current customers.
If you would like to discuss targeted marketing or leaflet distribution further, please call us on 0191 261 9447.





